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White paper

Toward outcomes-based payments

Learn from industry leaders in this report from Reuters Events Pharma.

In this report from Reuters Events Pharma, you’ll learn from industry leaders about the push to generate evidence and demonstrate value for healthcare provider value.

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Article

How real-world evidence can inform pharma strategies in 2025

Health economics and outcomes research (HEOR) can play a key role in helping the life sciences industry improve patient outcomes.

Article

4 ways small biopharma can harness RWD

Small and emerging biopharma companies are already having an impact on the industry. Learn how RWD can enhance the ability to innovate.

On-demand webinar

How to maximize ROI real world data

Optum experts give a snapshot of commonly encountered pitfalls when using RWD and recommendations to help avoid them in this PMSA webinar.